We Help B2B Companies Grow Through Cold Outreach
Let's build simple, yet scalable prospecting systems that are not just about reaching out, but about doing it the right way. Systems that convert cold leads into warm handshakes, turning potential into profit.
You Own It: Scale Your Prospecting Results, Not Your Budget
Cold Email System
We build the system for you using the latest & greatest in email technology. Then we hand you the keys to the system.
NO MONTHLY RETAINERSOur cold email outreach system is designed to cut through the noise, beat spam filters, and generate high-quality meetings with decision makers in your target market.
Manage Leads at Scale
We will help you set up your first campaign, train your team to use the system, and provide world-class email copywriting consulting.We can also help you hire someone to manage your leads on a commision-only basis. They only get paid if they produce leads.(Or you can pay usto manage the leads for you!)
↓ The 3 Ways to Get Clients ↓
Ads are extremely expensive.For a high-ticket service/product like yours, you can expect to be getting calls for $200-$300 each with ads.This is not accounting for the fact that half of them will be unqualified in the first place,and not accounting for the time it takes to get on calls with unqualified people.Unless you are cash-flowing $50k-$100k/mo with a sales team, you absolutely should not be using ads.Content is great, but it's extremely slow to start working, and takes an astronomical amount of effort.You need to get cold email to $20k-$30k month, build content marketing along the way, and then start ads.It is extremely easy & inexpensive to directly email 5,000-10,000 decision-makers at already qualified companies every month with cold email.
Let's walk through some stats and assume absurdly terrible results...Prospects Contacted: 10,000
Responses: 300
Calls Booked: 30 (this would be terrible)
Call Closed Rate: 10% (this is not great)
Clients Closed: 3
Pricing: $3,000/mo
Annual Recurring Revenue: $108,000 (generated with only $800 of marketing spend!)And there are only a couple things you can do here to improve this:
1) Get a higher response rate
2) Get better at response handling
3) Get better at closing deals
4) Charge more money with a better offer
Which are all things that just take some iteration and leveling up your skillset.Because taking calls from cold traffic is not the same thing as warm traffic you need an actual proven sales process to operate this.These are not people referred to you by another customer or who consumed hours of your content. This is COLD TRAFFIC.And this is important because a great man once said, "If you can't pay to acquire a customer, you don't have a business."Cold email is the cheapest price you can ever pay to acquire a customer.
How to Execute a Cold Email Campaign
1) Get a lot of domains (more domains = more emails)2) Set up SPF, DKIM, and DMARC (we know how to do this)3) Warm up the new emails accounts (this too)4) Scrape thousands of leads from a reliable database5) Write out 4-8 cold email scripts and split test them all across various campaigns6) Sync all your replies to a CRM & set follow up tasks7) Book calls!
.There are about 87 other variables that go into making this work correctly (if it was easy, all of your competitors would be millionaires).But here's a few:
-You need a strong offer for cold traffic
-You need to have some sales assets (basically documents & videos meant to provide value)
-You should have a solid landing page with, ideally, a video sales letter on your page
-All of your domains need to be redirecting to your landing page
-You need to be sending the sales assets in follow-ups
-You need to be emailing the correct type of person at the company
-You need to be leveraging risk reversals, free trials, etc
-You need to be documenting & sending case studies if you have them
-You need to be creating sub-sequences for out-of-office & CC's
-You need to maintain high deliverability and domain cycling
-You need to be using spintax
-You need to be personalizing messages using AI & other tactics
Customer Case Studies
Stop Paying Exorbitant Monthly Fees To Agencies
WIth over 12+ years in tech sales and 25+ years in combined marketing agency experience, we know better than most how these systems work and the truth is you are overpaying for lead generation services.
We will build the same system the agencies use so that you can own it outright and run it in-house.
